Mobirom Privacy and Cookie Policy
Mobirom Romania S.A. respects visitors' privacy and uses cookies in a controlled way. Strictly necessary cookies help the website work. Analytics and marketing cookies are used only if you give consent through the cookie banner.
Personal data we process
We collect data that you voluntarily send through forms, orders or newsletter subscription: name, email address, phone number, message, product preferences and other information needed to reply, prepare an offer, confirm an order or arrange delivery.
Purposes of processing
- replying to requests and messages sent through the website forms;
- processing orders and communicating production, payment and delivery details;
- sending the newsletter only after subscription confirmation;
- analysing traffic and improving the website, only with your analytics consent;
- measuring advertising campaigns and remarketing, only with your marketing consent.
Legal basis
Strictly necessary cookies are used to make the website work and to provide the service requested by the visitor. Analytics, marketing, remarketing and newsletter processing are based on your consent, which you can withdraw at any time.
Cookies and similar technologies used
The table below describes the technologies used on the website. Retention periods may vary depending on the browser, provider settings and updates made by Google or Meta.
| Technology | Provider | Category | Purpose | Indicative retention |
|---|---|---|---|---|
PHPSESSID / PHP session |
Mobirom | Strictly necessary | Keeps the visitor's technical session and normal page functionality. | Session |
cookie_consent |
Mobirom | Strictly necessary | Stores your cookie choices for analytics and marketing. | 12 months |
localStorage: cookie_consent |
Mobirom | Strictly necessary | Fallback used to remember your choices if the browser blocks or removes some cookies. | Until deleted or until choices are changed |
| Google Tag Manager | Google Ireland Limited | Tag management | Loads and controls Google tags according to your consent choices. The default state is denied for analytics and advertising storage. |
Variable, depending on enabled tags |
Google Analytics, for example _ga, _ga_* |
Google Ireland Limited | Analytics | Measures website traffic and performance. It is not enabled before analytics consent. | Usually up to 2 years |
| Google Ads / conversions and remarketing | Google Ireland Limited | Marketing | Measures conversions and may support relevant advertising, only after marketing consent. | Variable, according to Google settings |
Meta Pixel, for example _fbp, _fbc |
Meta Platforms Ireland Limited | Marketing | Measures Meta campaign performance and may support remarketing, only after marketing consent. | Usually up to 3 months |
How to change your choices
You can accept or reject non-essential cookies from the banner. You can later change your choices using this button:
You can also delete cookies from your browser settings. If you delete cookies, the banner may appear again on your next visit.
Your rights
Under the GDPR, you may request access to your data, rectification, deletion, restriction of processing, data portability, objection to certain processing activities and withdrawal of consent. For these requests, please contact us at mobirom@mobirom.ro. You also have the right to lodge a complaint with the Romanian National Supervisory Authority for Personal Data Processing.
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